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Fox launches new Christian home-video unit
Sep. 19, 2006
Twentieth Century Fox launched a Christian home-video label on Tuesday, becoming the first major studio with a unit devoted to the church-going audience that turned "The Passion of the Christ" into a blockbuster.
The new FoxFaith banner will acquire Christian-themed films produced outside the studio and release them on DVD, with the help of a marketing network tied into 90,000 churches and 14 million households nationwide, said Steve Feldstein, a spokesman for 20th Century Fox Home Entertainment.
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Website: http://today.reuters.com/news/articleinvesting.aspx?view=CN&storyID=2006-09-19T231300Z_01_N19409794_RTRIDST_0_RELIGION-FOX-ENTERTAINMENT.XML&rpc=66&type=qcna
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